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Content Creation Tips

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AI & Content, Content Creation Tips

AI detection tools: the challenge of today’s digital age.

August 2, 2023 Izabela Sokołowska No comments yet

With the advancement of technology and the growing interest in artificial intelligence, one of the most fascinating achievements in the field of machine learning is the ability of artificially intelligent algorithms to generate texts. Automatically generated texts“ commonly referred to as “artificial intelligence-generated texts,” “artificial texts” or “generative texts,” represent a revolution in the way […]

Content Creation Tips, Semantic SEO

Semantic SEO: A Comprehensive Guide to Boosting Traffic and Sales

July 25, 2023 Paweł Sokołowski No comments yet

  Welcome to the world of Semantic SEO! In this article, we will delve into the fascinating realm of semantic search optimization, a strategy that is revolutionizing the way we approach SEO. This article is based on the Pawel Sokolowski presentation from SEOCON 2023 about “SemanticSEO” and aims to provide a comprehensive understanding of Semantic […]

Content Creation Tips

Leveraging Schema Markup for Effective Semantic SEO.

July 12, 2023 Izabela Sokołowska No comments yet

Using Schema Markup for Effective Semantic SEO. SEO is not just about keywords and links. It also involves how you present your content and structure your website. To achieve this, you can leverage schema markup, which consists of special snippets of code that describe your webpage content according to the markup standard. What is Schema […]

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Content Creation Tips

6 Reasons Why You Need a Content Strategy.

May 31, 2023 Izabela Sokołowska No comments yet

A content strategy is a critical factor regarding business performance. Content strategies enable businesses to define their marketing goals and plan their work to ensure that every effort is goal-driven.    According to Neil Patel, 60% of marketers create at least one piece of content each day, and if an SEO guru says content marketing is a must-have strategy for every […]

AI & Content, Content Creation Tips

SEO trends for content optimisation in 2023.

May 18, 2023 Izabela Sokołowska No comments yet

Content optimisation and SEO trends in content marketing are among the most important aspects of every company’s marketing strategy. In the digital age we live in, consumers have access to a vast amount of information, which makes competing for their attention increasingly difficult. Therefore, high-quality content and tailoring it to the needs of customers are […]

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